ABOUT THE CONTEST


In 1968, Riunite became an American phenomenon, introducing millions to their first taste of wine. For more than four decades since then, Riunite has remained America's #1 imported Italian wine!

This year, we have invited America to take a trip through Riunite history and reinvent one of our Classic Commercials that date back to 1981. You are in the Director's Chair to put a unique twist on these legendary videos.

Your Reinvented Videos will be judged based on originality, overall appeal and likelihood to motivate people to drink Riunite. The director of the best video will win $10,000. Four runner-ups will receive a digital camera.

Before you get started, sit back, sip a glass of Riunite, enjoy the ride through time and remember "Riunite On Ice... That's Nice."